"Karcher Me" Campaign
We assembled a "Clean Team" to help clean areas around Detroit and Toronto, attracting the public and press to learn more about pressure washers and window vacuums.
Creation of content (script, images and video) for short and long form TV campaign for the "Follow Me" pressure washer. The final 30-minute episode won an ERA Moxie Award for "Best Long Form, Variety."
New Product Launch
Creation of launch materials for new electric pressure washers, including images, videos, press releases and more.